District Manager/Area Manager (Footware, Sport Fashion)

The District Manager or Area Manager is responsible for leading and managing assigned stores within the district to achieve sales, profitability, and inventory targets, while delivering a unique and brand-relevant shopping experience. This role oversees and supports Store Managers as well counters staff in driving business objectives and operational excellence.

Key Responsibilities

• Ensure consistency and compliance with Skechers’ operating standards, policies, and procedures.

• Maintain high standards of store operations to provide consumers with a premium brand and shopping experience.

• Partner with the Merchandising Team on stock allocation and planning.

• Achieve company targets for overall stock turnover.

• Ensure product selection aligns with consumer profiles, competitive landscape, and store formats.

• Enforce loss prevention as a core operational discipline.

• Manage budgets for all outlets and ensure stores operate within set budgets.

• Monitor store P&L reports and address operational challenges promptly

Marketing & Visual Merchandising

• Oversee seasonal retail marketing plan execution in alignment with brand marketing.

• Ensure stores follow Regional and Local Visual Merchandising standards and maintain the agreed store look-and-feel.

Store Visits

• Conduct regular store visits and implement corrective measures for business growth.

• Prepare store visit checklists and weekly reports for review with the Retail/Store Operations Manager.

Expense Control

• Prepare and monitor store revenues and expenditures to achieve profit objectives.

Leadership

• Develop, coach, and support Store Managers/Trainee Managers to deliver strategies and meet financial goals.

• Ensure succession planning through effective hiring, training, and staff retention programs.

• Provide guidance on cross-functional and HR-related matters.

• Carry out any other ad hoc duties as assigned.